Whether you’re fascinated by the digital life of Joe Jonas or Joe Biden, we all love to follow some high-profile social media users.
Yet celebrities’ online presences come in all different shapes and sizes. The following infographic breaks down the video-sharing habits of 10 famous social media users into distinct patterns.
Basketball star LeBron James, for instance, almost exclusively shares videos from the sports world. In contrast, actress Alyssa Milano shares tech, comedy, science, sports and music videos in addition to the predictable genre, entertainment.
Conan O’Brian shares more than four videos each day on social media, yet only 18% of his picks go viral. Justin Bieber has the most success sharing videos that become viral — a full 66% of his shares spread widely across the web.