Twitter launched interest-targeting Thursday for promoted tweets. The move allows those with Promoted Tweets and Promoted Accounts to set a list of interests that those accounts and tweets specifically target. “By targeting people’s topical interests, you will be able to connect with a greater number of users and deliver tailored messages to people who are … Continued
ESPN Who? iPhone and Facebook Nab NFL Star’s First Interview
For fans of the Pittsburgh Steelers, star wide receiver Mike Wallace’s extended holdout over a contract dispute has been one of the most important stories of the NFL preseason. The young playmaker finally rejoined the team on Tuesday after missing a few preseason games and dozens of practices and off-season workouts. But Wallace’s first interview … Continued
How Content Can Help You Build a Loyal Following
Are you trying to build an engaged loyal following that loves you and your business? Have you tried to use video, podcasting or social media to build engagement? I explore these questions with Pat Flynn for our new Social Media Marketing podcast. More About This New Show The Social Media Marketing podcast is a brand-new show from … Continued
Sennheiser launches the Momentum retro-cans and CX890i earbuds
Sennheiser is busting out a pair of personal audio products worth boasting about at this year’s IFA. First up is the very fashionable Momentum, a pair of chrome and leather cans that take cues from the Amperior reference design, with a 3.5mm stereo lead and optional smart remote. However, if you’re in the market for … Continued
4 Blogging Tips to Double Your Site Traffic
Jason Crawford, president of the Parts and Service division of Block Imaging, was upstaged by his six-year-old daughter. In her ponytailed debut on the Block Blog, Crawford asked her, “Madeleine, do you know how to fix a laser aimer?”, to which she confidently replied, “Yes!” The pair then demonstrated with charming aplomb a simple troubleshooting … Continued
For Romney’s Digital Director, Quality Over Quantity on Social Media
Barack Obama’s digital team has gotten credit for being more active on social media than Mitt Romney’s campaign. Obama has nearly 19 million Twitter followers while Romney hasn’t breached one million. A recent Pew report suggested Obama had the digital advantage over opponent Mitt Romney because, in part, Obama posts and tweets four times the … Continued
Atari ports classic games to HTML5 for web and Windows 8, lets developers craft their own (video)
Atari is big on nostalgia this year, but it hasn’t had much in the way of software to reflect the trip down memory lane beyond the existing mobile apps. Its remedy to that shortfall is full of 2012 buzzwords. The new Atari Arcade includes modern takes on eight classic Atari 2600 games, all built entirely … Continued
Students, Here’s How to Kick-Start Your Personal Brand Online
The most beneficial action young job seekers can take while still in school is to pay attention to what’s happening online. These days, an impressive resume might get you noticed, but it won’t necessarily land you a job interview on its own. You’ll need a well-rounded web presence, as well. “The first thing an employer … Continued









